Two roads diverged in a secret wood...

Grab your compass and start your Emma Troy Design adventure.

Which one will you choose?


web design

Undecided? Head over to the portfolio to experience the journey of other adventurers

let's go!

Take me home

Which one will you choose?

Grab your compass and start
your Emma Troy Design adventure.

Two roads diverged in a secret wood...



gimme, please!

Learn the secrets to mastering an influential and impactful homepage for your website.

The High-Converting Homepage Blueprint

Craft a website that converts

sounds like fun, I'm in!

Discover your brand muse and learn how to channel her creative force into your business with the Brand Muse quiz! 

(It’s totally the personality quiz your business would take if it had hands … and eyes … and, well, all the other bits.)

The Brand Muse Quiz

Elevate your brand and business

visit the wsc blog

Wild Spirit Co

My go-to creative copywriter is Cass from Wild Spirit Co. She is a word nerd helping businesses increase their impact and influence with words that woo and copy that converts. Her blog is full of goodies for the DIYer.

Some of my faves are Three tips for making your web copy less formal and more conversational and Anatomy of the Perfect Blog Post

creative copywriting

try flodesk

 Does the word 'funnel' freak you out? Friends, email marketing just got a whole lot easier! Flodesk is an easy to use email marketing platform that helps you create email campaigns that convert and are gorgeous.

Flodesk offers a free trial but if you choose to continue, use my promo code EMMATROY to receive 50% off your subscription....for life!


email marketing

learn more

Showit is a drag and drop website builder perfect for creatives. You'll be able to leave the tech talk behind (finally) because Showit doesn't require coding. Updating your site will be a breeze.

Did I mention this very site was built using Showit? Oh, and did I mention I'm an Australian Showit designer? (*wink wink)


web design

A peek into my go-to business resources