Two roads diverged in a secret wood...

Grab your compass and start your Emma Troy Design adventure.

Which one will you choose?

branding

web design

Undecided? Head over to the portfolio to experience the journey of other adventurers

let's go!

Take me home

Which one will you choose?

Grab your compass and start
your Emma Troy Design adventure.

Two roads diverged in a secret wood...

LOGO DESIGN

WEB DESIGN

Penelope-template

The colourful, captivating website made for creative dreamers ready for self-made success. 

The Penelope template is perfect for creatives, coaches, course creators, copywriters, podcasters and bold business owners.




Flaunt your fun, fierce and playful personality with miss Penelope

PLUS, you'll score my Showit Design Partner coupon code to save 10% off your first yearly subscription with Showit #winning

Designed in my proven high-conversion website formula.

Space for plenty of copy and content with interchangeable sections and designs.

Copywriting prompts to help you write your own powerful headlines and content.

User guide with custom video tutorials so you can easily edit every page!

A VIP discount for the long-form sales page when you purchase it with the main template




Bonus features

Available add-on

You'll be prompted to add the sales page after you checkout

Website pages

When you pick Penelope, you’ll happily skip into the sunset with....

A long-form sales page perfect for selling your course, membership or digital product.

Designed in my high-converting formula, this template add-on has space for plenty of copy and content with interchangeable sections and design - space for over 2000 words to be exact!

It includes copywriting prompts to help you write your own powerful headlines and content and comes with a user guide and custom video tutorial so you can easily edit the page.

Only $275 $119 and available after you checkout.

Penelope Sales Page

Don't miss Penny's secret sidekick!

Please refer to the Terms of Sale prior to purchase here

APPROX $385 usd

AUD

$497

two payments of

Convenient

APPROX $695 usd

AUD

$897

one payment of

Best Value

Choose a payment option that best suits you and receive your template immediately!

the penelope showcase

With Penelope as your pro website sidekick you'll turn heads on the interwebs.

Customise Penny with your own fonts, colours, images and copy by following the user guide and tutorials. Now you're ready to launch!

03.

Create your Showit account, sign in and use the share key provided to install the template onto your account. Let the fun begin!

02.

Pick Penelope, choose a payment option and the user guide will delivered directly to your inbox with a (magical) share key.



01.

how to create a website in 3 easy steps

Just drag and drop. Click and create. Sip and shimmy.

I've tried some templates in Wix and Squarespace - none were anywhere near as beautiful

Kaycee Singh

"I wanted something that was more "on-trend" but also being unique. I was sick of Wix and Squarespace templates I'd seen a million times before. I've tried some templates in Wix and Squarespace - none anywhere near as beautiful and suited to me and my business."

My new website looks sexy and sleek.

Jiveny Blair-West

"I wanted something that looked more amazing but that was relatively affordable and that I would be able to maintain myself. The template was amazing because it gave be a solid foundation to build my brand upon. My new website looks sexy and sleek but also had prompts that helped me refine my layout and CTAs."

I could build my dream website for a lot cheaper than a website redesign.

“The Penelope template I purchased from Emma was honestly a dream come true! As a small business owner I couldn’t afford a full website redesign, but when I saw the possibilities of Showit and her template - I realised there was a way I could build my dream website for a lot cheaper than a website redesign.

I would recommend Emma and her templates to everyone who is wanting to build a new website - and I’m so glad she introduced me to Showit! Thank you Emma”

chelsea berman

I can't believe I didn't know about Showit earlier - it's so easy!

Nicole Joy

"I can't believe I didn't know about Showit earlier - it's so easy! I love the template because all the design was done - I just had to personalise it! My new site looks AAAAAMMMMAAZING."

I hit my target in the first 24hrs of launching my offer.

rachel hawkins

"Emma's template saved me so much time. I a really love how unique my site looks and have been impressed with how easy Showit is to use. Plus, I hit my target in the first 24hrs of launching my offer using the sales page!

Emma’s templates are a worthy investment

Jess Cutler

"Emma’s templates are a fantastic resource for someone looking to start or update their website. They are intuitive, designed with you and the user in mind and can showcase who you are like no other template I’ve found. Emma’s templates are a worthy investment. Personality in brands is so important and that’s what her templates offer, as well as making sure they stand out professionally too. I’m a super fan of Emma’s work."

A proven user experience that's bound to bring results.

Candice Jones

"I feel the Showit template helps potential clients get to know us better and speaks to our ideal clients more than I've understood before. Your Showit templates have made the process feel like you're not only designing a gorgeous site, but you're creating a proven user experience that's bound to bring results."

Unlike all the other Showit templates I've come across.

Alicia Bruce

"When I found this template I was hooked and knew it was perfect. I love my site! It felt modern and fresh, and unlike all the other Showit templates I've come across."

Thank you thank you for creating this template - it honestly saved my life!

“Emma, thank you thank you for creating this template - it honestly saved my life! It actually brought the vision that I’ve had for my business and my branding to a whole new level that I could have never achieved without your awesome template”

Katee blizzard

Only fraction of the price AND super easy to implement.

I purchased a sales page template form Emma and not only is my sales page 10000% better looking than I could’ve imagined, but it was only fraction of the price AND super easy to implement and tweak myself to make it the *perfect* fit for me and my brand.

I **HIGHLY** recommend checking out this template. I can’t even stop looking at my own sales page (that’s how hot it is!!)

mackenzie fleming

I set the website to LIVE and had 11 people sign up to our free masterclass.

Brigid Moloney

"I set the website to LIVE and had 11 people sign up to our free masterclass, 8 people to our lead magnet and 1 person use the contact us form. All in 24 hours without any promotion. It is a converting website."

Building my website was a breeze.

Kelly Eamens

"Building my website was a breeze since it's really about customising a beautifully designed template rather than building (i.e. no coding, design or tech skills needed!). Bringing it to life couldn't have been easier. The drag-and-drop functionality is a no-brainer after years of feeling hamstrung by my lack of Wordpress skills. I could customise as much or as little as I wanted."

Showit is SO MUCH easier than Squarespace. It's a real drag and drop.

Mathilde Kien

"Showit is SO MUCH easier than Squarespace. It's a real drag and drop. The Penelope website is gorgeous and I feel like the branding was literally made for me! Investing was not scary — I could see the value in this template."

Showit is super easy

“I’m absolutely loving the template, it’s honestly perfect for my biz! And Showit is super easy. Your video tutorials have been very helpful and you have everything clearly labelled which makes DIYing easy. Oh, and your design combines images, video and great animations which are all on point!"

jess harbison

These daring DIYers are saying:

Are you ready to sail the high seas of success with a website that elevates your impact and positions you as an undeniable hero(ine) of your industry? 

Due to the digital nature of the product, there are no refunds available. Please be sure you are 100% happy with the template prior to purchasing. If you want to test a demo page from the templates out first, or see if Showit is the right fit then download my VIP Demo Guide here

do you offer refunds if i don't like the template?

Please note that Showit is not an e-commerce website builder and the templates are not suitable for online stores. You can however sell digital products or courses via Showit by using third-party software such as Shopify Lite or Thrivecart (my fave!). You can also link your 'buy now' buttons to your course software checkout pages.

CAN YOU CUSTOMISE MY TEMPLATE FOR ME?

If my schedule permits I can happily help you customise your template. Customisations will be charged at my standard hourly rate and start from $2800 AUD. Otherwise, I have a little black book of Showit designers who can help.

ARE THE TEMPLATES PERFECT FOR ECOMMERCE BUSINESSES?

Yes, all templates have been created specifically for the Showit website platform.

is the template for Showit only?

You sure can! And Showit makes this process SO easy. You can change the colours and upload your own fonts or choose from Google's free font selection. You can literally change EVERYTHING!

can i upload my own fonts, colours and images?

The templates have been designed with strategy and proven conversion methods in mind, the same that I use for my 1:1 website design clients. They include copywriter prompts to help you write powerful headlines and copy to ensure your site is structured to promote clicking and conversion.

how are your templates conversion optimised.

If there are any issues with your template you can email support@emmatroy.com.au. For help with customisation, launching and general troubleshooting you can reach out to Showit via their chat service within your account or send them an email here. You can also ask questions in the Showit Users Facebook group here.

Do i get support with my template purchase?

Short answer yes! Showit is besties with Wordpress which means a Wordpress blog will transfer no dramas. Showit can also migrate blogs from Squarespace and Wix. Please visit Showit to learn more about blog transfer and limitations.

I have an existing website with a blog, will it transfer?

Your template purchase comes with a handy user guide which includes links to Showit help docs as well as over 10 instructional videos on how to edit each page within the template. Showit also has a full resource centre, help desk and email support. Showit is one of the easiest DIY website platforms available.

how do i learn to use showit, is it easy?

Showit has 3 subscription tiers to choose from. Discover more about Showit pricing here


how much does showit cost per month?

Showit is my recommended website builder for service based businesses. It's easy to use, requires no coding and it truly drag and drop. Read more about why I love Showit here


why do you recommend the showit platform?

The templates have been built for the Showit website platform. If you sign up to a blogging subscription your site will integrate with Wordpress. Learn more about Showit here


what website platform is the template created for?

The templates have been built for the Showit website platform. If you sign up to a blogging subscription your site will integrate with Wordpress. Learn more about Showit here

Showit is my recommended website builder for service based businesses. It's easy to use, requires no coding and it truly drag and drop. Read more about why I love Showit here


Showit has 3 subscription tiers to choose from. Discover more about Showit pricing here


Your template purchase comes with a handy user guide which includes links to Showit help docs as well as over 10 instructional videos on how to edit each page within the template. Showit also has a full resource centre, help desk and email support. Showit is one of the easiest DIY website platforms available.


Short answer yes! Showit is besties with Wordpress which means a Wordpress blog will transfer no dramas. Showit can also migrate blogs from Squarespace and Wix. Please visit Showit to learn more about blog transfer and limitations.


If there are any issues with your template you can email support@emmatroy.com.au. For help with customisation, launching and general troubleshooting you can reach out to Showit via their chat service within your account or send them an email here. You can also ask questions in the Showit Users Facebook group here.


The templates have been designed with strategy and proven conversion methods in mind, the same that I use for my 1:1 website design clients. They include copywriter prompts to help you write powerful headlines and copy to ensure your site is structured to promote clicking and conversion.

You sure can! And Showit makes this process SO easy. You can change the colours and upload your own fonts or choose from Google's free font selection. You can literally change EVERYTHING!

Yes, all templates have been created specifically for the Showit website platform.

If my schedule permits I can happily help you customise your template. Customisations will be charged at my standard hourly rate and start from $2800 AUD. Otherwise, I have a little black book of Showit designers who can help.

Please note that Showit is not an e-commerce website builder and the templates are not suitable for online stores. You can however sell digital products or courses via Showit by using third-party software such as Shopify Lite or Thrivecart (my fave!). You can also link your 'buy now' buttons to your course software checkout pages.

Due to the digital nature of the product, there are no refunds available. Please be sure you are 100% happy with the template prior to purchasing. If you want to test a demo page from the templates out first, or see if Showit is the right fit then download my VIP Demo Guide here

Frequently asked questions

Hey wild wanderer, Penelope not your style? Sashay over to check out these beauties.

Feeling unsure? Come on a mini adventure with Showit and me!

ok i'm in. lET'S GO!

The VIP Demo Guide

Perfect for nervous adventurers not sure if they're ready to say sayonara to Squarespace or wave goodbye to Wix.