For creative entrepreneurs and adventure seekers
The Design Journal
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Latest Post
This October, go beyond the gates of Google Analytics with 3 easy-to-use features for conjuring up website conversions.
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Thinking about DIYing your website … but don’t know your Showit from your Squarespace (or your Wix from your Wordpress)?
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Sally’s* site’s was so pretty it could have landed a modelling contract and become a Victoria’s Secret angel.
… So why didn’t it convert?
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Ah, the mysterious home page. It’s like a digital manifestation of the dreaded first interview. Nerves are high. First impressions are vital.
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Your website not pulling in the kudos and conversions you deserve? You’re in the right place!
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Seven deadly website design curses murdering your conversions (and how you can save them)
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The Magic Memoirs: it’s a success story of completely custom illustrations, wholly creative design and an unleashed vision for a one-of-kind Showit site.
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Welcome explorer! I’ve so glad you’ve discovered the design journal, here you’ll find branding and web design tips.
I’m a brand stylist, web designer, artist and visual storyteller but most importantly, I’m your resident guide on the journey to cultivating a meaningful, lasting and powerful connection with your tribe.
From my farm in south-east Queensland, I help creative businesses just like yours build brands, websites and visuals that illustrate their story and illuminate their value.
Because even though you and I both know what you have to offer is nothing short of incredible, it takes a lot more convincing to persuade your dream customers that you have exactly what they need.
Meet your blogger
I'm a brand stylist, web designer, artist and visual storyteller but most importantly, I’m your resident guide on the journey to cultivating a meaningful, lasting and powerful connection with your tribe.
From my farm in south-east Queensland, I help creative businesses just like yours build brands, websites and visuals that illustrate their story and illuminate their value.
Because even though you and I both know what you have to offer is nothing short of incredible, it takes a lot more convincing to persuade your dream customers that you have exactly what they need.
In fact, I believe it takes a true, emotional connection with a brand that they can respect and trust not only to get them but take care of them too.
Which is what I’m here for.
get to know me
Well, hello I'm Emma
Choose your adventure
brand me
Visual Branding
Become a branded force to be reckoned with.
build my website
Website Design
Take your tribe on a journey from connection to conversion.
shop the templates
Website Templates
For daring DIYers and adventurous creatives
sashay over to the shop
Easy: You start here.
Introducing the completely customisable website collection. Stylish Showit templates that have been created to connect, captivate and convert.
Doesn’t have a big budget for a custom site created by a pro …
But still wants a site that looks great and contributes to your success?
Your website should be more than a boring digital business card. It should be as cute, clever and creative as you!
But where do you start when you’re a creative business that:
